Based in California, WineGlass Marketing is the leading full-service and award-winning marketing agency for the adult beverage industry. Now in its 11th year, the agency offers wineries assistance with strategy as well as execution. The diverse Wineglass Marketing team of 22 is hand-picked and cross-trained from the wine industry, ad agency, and technology backgrounds to provide a valuable mix of support to clients on marketing, wholesale support, and traditional brand advertising.
The objective of the company is to provide full service and coordinated marketing support, but clients can choose their areas of support, including:
– Brand development, storytelling, and voice/style guides
– Website design, building and maintenance
– Email calendaring, segmentation, copywriting, designing and coding
– Social media content and strategy
– Advertising planning, buying, and creation for Google search, digital, print, or outdoor
– On-site photography studio specializing in engaging and professional bottle images
– Print items such as tasting room collateral, sales sheets, and trade items like neckers or case cards
– Analytics and dashboards
– Technology support for marketing tools and integrations
For two consecutive years, Inc. Magazine recognized WineGlass Marketing on the “5000 Series California’s Top Companies” list. The firm has also won the “Best Creative Agency” in the California Bohemian for three years in a row and was honored as the “Best Company to Do Business With” in the North Bay Business Journal. The firm’s creative strength is apparent repeatedly winning top honors in creative competitions for websites, photography, social media, copywriting, digital ads, video, and emails.